Commerce sites have taken retail online and with such its audience. Once representatives used to be able to physically approach customers to see if they needed their assistance, now when…
Year: 2020
How Brands Approach New Social Platforms
When it comes to new social platforms, a brand can feel a bit like a kid in a candy store: think Instagram, think Pinterest, think Snapchat. Every day, developers submit…
Virtual Reality vs. Augmented Reality
As marketing professionals in the experiential world, we have become accustomed to the idea of an ever evolving industry. Brands today are moving away from purely face to face physical…